Another way to increase visibility is by optimizing your placement on Google maps. It is one of the main searches and is a definite boost to your business if you are listed on the map.
When buyers look for companies in their area, only the top 3-7 services get shown on their maps with an address and a telephone number. Make sure your company is listed and visible to all!
This service is exceptionally important to businesses that offer convenience by locality. A good example would be the local grocer, butcher or even household appliance store. Their main target market is the people living in their area of business.
Not only does Map Optimization boost your website authority, if linked properly, it also adds value to your clients. Whether it is on their smart phones or on their computers, they can find your establishment easily when they search with Google maps, creating both human and cyber traffic to your business!